The Consumer Technology Association (CTA) owns and produces the annual Consumer Electronics Show (CES). Each year, the latest and greatest technological innovations are shown to an awaiting public. The automobile industry is full of new ideas and enhancements on existing ideas, mostly centered around human safety and environmental conservation. Technology is even being incorporated long before cars leave the factory floor. Robots have begun assisting humans by working alongside them in the manufacturing sector.
The world of technology is driven by a desire for CASE mobility: connected, autonomous, shared and electrified vehicles. This is an area that is constantly evolving. One on-going topic is the subject of self-driving cars. Autonomous taxi services will exist in the future, and companies like Waymo are moving closer than ever to perfecting safety, navigation and ride-sharing.
Much of the excitement and investment in the auto industry has turned to electrification, with some car companies claiming that in the coming years, a large percentage of their fleets will be electric vehicles or hybrid cars. The promise of cleaner air and lower carbon footprints has made electrification enticing. The industry still has a lot to work through, however, including placing more charging solutions in both cities and more rural areas.
AI-powered cockpits are going to be able to detect and protect drivers through facial recognition and palm print recognition . These will help personalize the driver and passenger experience through the same central panel, and a 3D multi-panel display and biometric-interactive system will allow the driver to control devices and see the car functions through head tilts and smiles. As 5G becomes more available, more services will become available as well to enhance the passenger experience. Some cars will come standard with connected subscriptions and infotainment packages, for example.
For people who want to have Alexa in their car alongside the Siri and Google Assistant crowds, Amazon now has Echo Audio available for in-car commands. Far-field speech recognition makes it possible for the device to recognize natural language in a noisy environment by using an eight-microphone arrangement. Passengers can check the news, weather, manage calendar events or make phone calls, all hands-free. They can even stream content from all the mainstream sources. Dashcams have been giving people peace of mind for several years. The latest iterations of this technology will offer wide-angle high-definition and be able to record and save footage if it detects an accident has occurred. Even the connection is unique, opting for a dedicated Wi-Fi to allow drivers to view a live-feed of the camera, as well as adjust settings and download or share footage.